IR Comics: DC Celebrates Universe Relaunch With Variants

dc-new-52-logo

by: S. Scott Stanikmas – Senior Staff Writer

Variant covers used to be a cool incentive for comic fans to hunt out, but just skim through PREVIEWS and every company seems to be doing multiple variants for any number of reason month after month after month. DC and Marvel seem to pick a theme and just slapdash a bunch of alternate covers together in the hopes of getting fans to part with their hard earned dollars just to have a “complete collection.”

DC’s newest offering is a bit of self-congratulatory back-slapping that feels Marvel-esque into where it’s leading.

In May a number of DC’s books will hit #52, after the company-wide relaunch from a little over four years ago. With 52 being a magic number in the DCU they’ve decided to commemorate this “momentous” occasion with covers that harken back to the “good ol’ days” of the title’s number one issues.

Comics to be on the lookout for are Action Comics, Aquaman, Batgirl, Batman, Catwoman, Detective Comics, The Flash, Green Arrow, Green Lantern, Superman and Wonder Woman.

Justice League, one of the surviving titles, hit a snag and had a dealy for one month so they hit #51in May. There wasn’t any mention of them being included in the special “52” celebration.

What bugs me is that even though there was a relaunch of the DCU only four years ago, rumors are now swirling that there will be ANOTHER overhaul this summer. Co-publishers Dan Didio and Jim Lee, along with creative head Geoff Johns and a number of creators got into it on Twitter with allusions to something called REBIRTH.

Johns has been known for resurrecting his old favorites under the REBIRTH banner of stories. Green Lantern: REBIRTH and Flash: REBIRTH both brought back prominent Silver Age heroes Hal Jordan and Barry Allen for the modern generation. But the whole relaunch is unneeded.

It’s not like Marvel with their umpteen number of “Event Series” that come out during the year. But if fans see that characters and stories don’t matter after a few years time because the publisher is just going to wipe the slate clean, they’ll be less likely to get invested and start picking up titles.

I know that comic book companies feel that fans have the attention spans of gnats and are scared by things like continuity, but as an old-school fan this is a move that makes me want to really take a good look at what’s on my pull list and see what I can do without.

 

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